About Michael Fleischner

Michael Fleischner is an Internet marketing expert with more than 20 years of marketing experience who specializes in search engine optimization (SEO) and online reputation management. He has appeared on the TODAY Show, ABC World News, Bloomberg Radio, and other major media. Michael is also an author and Founder of Big Fin Solutions - a leading provider of marketing services including SEO, PPC, and Reputation Management. His top-selling search engine optimization guide, SEO Made Simple, sold more than ten thousand copies in it's first year. In 1993, Michael graduated Rutgers College Business School with top honors and a degree in marketing. Two years later, he received his Master's in Integrated Marketing Communications from Northwestern University. At that time, he worked for United States Gypsum Corporation (USG) in a strategic marketing role, and later teamed up with the former owner of Evelyn Wood Reading Dynamics to sell reading programs to students and universities. Michael has held a variety of Marketing leadership roles for Fortune 1000 companies and is the founder of numerous websites, search engine optimization training programs, Internet marketing products, and other online businesses. Michael is the author of SEO Made Simple, today's top selling search engine optimization guide Blogging Simple, as well as PPC Made Simple, and Public Speaking Made Simple. In addition, he is the founder of MarketingScoop.com and Upward SEO Consulting, helping other web site owners reach the #1 position on Google for their websites and blogs and manage online reputation. Specialties: I consider myself a strategist, marketing expert, effective communicator, and team leader. As an experienced leader, I have have managed budgets mapped to integrated marketing, partner relations, interactive advertising campaigns, consumer and trade promotion, internal and external communications, and media relations – in order to grow audience share, expand a loyal customer base, and reach overall revenue goals.